Marketing isn’t about an ad or social media post, it’s all about helping businesses grow. In this edition of the Red River Farm Network-Ten Acre Marketing Conversation Series about ‘Growing Agriculture Through Better Marketing,’ we hear from Mary Heslep, senior vice president of strategy and business development from Ten Acre Marketing. Heslep says marketing creates the environment for sales to succeed. It’s often the first line in the budget that gets cut duirng a difficult economy, but Heslep says “the adage that you have to spend money to make money is where we find the opportunity to build value for the organization.” Marketing manages perception and communicates value to a company’s customers and industry. This marketing Insight is provided by Ten Acre Marketing, helping agricultural companies connect with customers through strategy, branding and creative communication.The short-form reel is found at this link. Ten Acre Marketing is based in Grand Forks and can be found online at https://www.tenacremarketing.com/.
