Despite all the weather and market challenges the cattle industry faced in 2019, there was still optimism as more than 9,000 cattle producers gathered in San Antonio. “You talk about what each state has done to try and combat these challenges and come together to form some solutions,” says Jeff Schafer, vice president, North Dakota Stockmen’s Association. One source of optimism for cattle producers lies within U.S. beef export demand. “We’re growing our export market by six billion dollars every ten years. Trade is very important to the beef industry and we’ve got to keep that export number high.” Get a live glimpse at convention in this Facebook video with NDSA President Dan Rorvig.