Elevated fertilizer prices are prompting more farmers to adopt variable-rate application technology. GK Technology agronomist Sarah Lovas said growers are looking for ways to maximize their fertilizer investment. “You get urea prices getting up north of $800 a ton, and boy, that inspires some people to figure out how to be pretty efficient with that fertilizer dollar,” said Lovas.Lovas said today’s discussion is less about achieving maximum yields and more about maximizing profitability. She describes the goal as producing an ‘economic bushel’ rather than simply chasing higher production.
