Specialty Soya and Grains Alliance Manager of Strategic Programs Shane Frederick says attendees at the Northern Crops Institute tour see the value in U.S. food grade soybeans. “We’re trying to grow that. The SSGA put out a U.S. identity preserved brand mark program last December. Many of our customers are choosing a higher quality product when they buy. Our message resonates with that.” There is a learning curve for identity preserved soybean customers in addition to existing logistical challenges. “Some of the presentations at the Northern Crop Institute’s event is talking about those challenges, trying to find a way for companies to understand when it comes to identity preserved, they have to forward-contract.”
News Categories
Latest RRFN Podcasts
Subscribe to RRFN
Get a weekly digest from RRFN to stay up-to-date on all the latest news in agriculture.