Farmers are always on a quest for continual improvement; looking for better yields and more production. Warren, Minnesota farmer and entrepreneur Garth Kruger was looking for ways to select better soybean varieties. There is an enormous amount of data available, “but, the challenge is to collect in a way in which decisions can be made from it.” Kruger has compiled about eight years of third-party data, highlighting soybean yield and Iron Deficiency Chlorosis tolerant varieties. Similar varieties are available from several different companies. “I expected there would be some overlap, but I’ve got a number of different varieties in the database that are sold by nine different companies.” Kruger has this data available online. Access to the site is available for a minimal fee, plus three verifiable seed tags. The information is also available for those individuals without seed tags, but at a higher cost. All of the information is searchable and is based on the North Dakota/northwestern Minnesota geography.