Food Companies Adapt to GLP-1 Trend

Approximately 12 percent of American adults are taking a GLP-1. That will likely increase next month with the new federal approval for the appetite-suppressing medication in pill form. A consumer foods analyst at Rabobank said more food companies and restaurants will be making changes to cater to this audience. Chipotle, Olive Garden and Noodles & Company have added menu options with smaller portions that are higher in protein. Frozen food companies are also labeling meals with higher protein and fiber as ‘GLP-1 friendly.’