BASF’s new Liberty ULTRA herbicide has a lower use rate. “Obviously, you’re going to be able to cover more acres with less product,” said BASF Technical Service Representative Ken Deibert. “I think that’s going to be very important from a grower’s standpoint, but also from a retailer standpoint just managing those SKUs (and) managing those volumes.” Deibert said the legacy Liberty brand set the bar high, but Liberty ULTRA has numerous enhancements in addition to the lower standard use rate. The benefits include a built-in adjuvant package in a tank-mix-friendly product. BASF hosted a forum for farmers and ag retailers ahead of the North Dakota Agricultural Association Agribusiness Expo in Fargo. Listen to RRFN’s interview with Deibert.
