Americans remain big meat eaters. The new Power of Meat report from the Meat Institute and the Food Industry Association found 80 percent of Americans describe themselves as meat eaters and 98 percent of U.S. households purchase meat. That is steady with last year. The Boomer generation buys meat 53 times per year, the most of any age group. Gen X accounts for the greatest proportion of sales at 32 percent and Millennials spend the most money per meat purchase.
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