With the popularity of the dairy/beef cross, Minnesota Beef Council Executive Director Kelly Schmidt says Beef Checkoff research is looking at muscle cuts and consistency. “We’ve seen the number of cattle that are dairy and beef cross increasing every year so with that, we’re learning more about where they fit in the market,” Schmidt told RRFN. “Every year we’re seeing more consistency and getting that good quality product we’re striving for.” The Schmidt interview can be found online.
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