A year ago, the Minnesota Soybean Research and Promotion Council promoted the use of soyoil in Goodyear tires. Minnesota Soybean CEO Tom Slunecka says that same technology is now being used in soy-based tennis shoes from Sketchers. “Minnesota is unique in that it has 44 independent county organizations, the only state in the union that has that structure and those county programs are going to receive funding from the state organization to provide frontline workers those tennis shoes.” The shoes will be donated to healthcare workers throughout the summer. The campaign is called ‘Stepping Up.’ More details can be found on the Minnesota Soybean Checkoff website.
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