Addressing students and agribusiness professionals at North Dakota State University, Land O’ Lakes President and CEO Beth Ford said it’s a bumpy, but exciting time to be in agriculture. “We talk about disruption and difficulties in the sector like consolidation and trade challenges, but there are a few key points impacting the sector with a longer-term impact including retail disruption.” Ford said innovation is the advantage for Land O’ Lakes if they choose to be fearless, implement and get on the playing field. Ford also answered questions on product labeling and making connections with consumers as part of the Aldrich C. Bloomquist lectureship series.
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